Timewise Convenience Stores

Brand & Marketing Materials

At Piedmont Brand Company, I work alongside the marketing team at Timewise Stores to establish brand awareness and encourage customers to partake of the in-store offerings. Our team creates promotional materials on a regular basis that highlight deals on the typical convenience store snacks, as well as barista-made coffees and made-to-order foods. Our team also continues to refine a design system for a young and ever-expanding brand. We are very much “building the plane while flying it” and our team has been creatively pushed as the Timewise creative footprint grows.

One of my other key roles on this client is managing our Asana dashboard with Piedmont leadership, ensuring our project deadlines are up to date and communicated clearly across the team. I also run our weekly client meeting with the Timewise team to discuss current and upcoming projects.

App Creative

Below is a variety of static assets I helped create for the Timewise Stores mobile app.

Signage

I am the main designer for all things point-of-purchase marketing, which includes all printed signage both in-store and at the gas pump.

Bean-to-Cup Signage

Promotional Signage

Car Wash Signage

Food Service Signage

Miscellaneous Print Projects

I have also had the opportunity to work on more unique projects, like truck wrap concepts for the Timewise truck fleet. While the client ultimately tabled the project, we worked with the marketing team to narrow down design options and strategized on how to communicate multiple messages and sub-brands on a single truck.